Accurate, AI-powered Demand Sensing & Segmentation for Port Operators
With ongoing supply chain disruptions, port operators need to effectively segment and prioritize demand to ensure a continued flow of containers and margins.
Challenges such as Low Frequency of Demand Segmentation, Lack of Sales Efforts Prioritization, Unaccounted Customers & Lost Sales, and Lack of Visibility into Cross-sell/Upsell are well known within the ports & terminals ecosystem.
With ThroughPut’s AI-powered demand management software, the client was able to greatly increase the frequency, transparency, and accuracy of its demand segmentation. This helped convert 50+ new/ lost customers, creating a potential to earn approximately $2 million per year.
Download the case study to learn how this major port operator was able to: